SELLMISTO PRIVACY POLICY

SellMisto (“SellMisto”, “we”, “our”, “us”) values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you use our Platform, services, or interact with us in any way in Pakistan.

By creating an account, placing orders, browsing our Platform, or using any of our services, you acknowledge that you have read, understood, and agreed to the terms of this Privacy Policy.

1. INTRODUCTION

1.1 Data protection is a matter of trust. Your privacy is important to us, and we will handle your personal data in accordance with applicable Pakistani laws, including the Personal Data Protection Act 2023 (PDPA Pakistan).

1.2 This Privacy Policy applies to all users of the SellMisto Platform, including Buyers, Sellers, and visitors, regardless of the device used to access the Platform.

1.3 We may update this Privacy Policy from time to time to reflect changes in legal requirements, business practices, or technical developments. Updated policies will be posted on our Platform, and your continued use constitutes acceptance of the changes.

1.4 This Privacy Policy applies in conjunction with other notices, terms, or agreements, including our Terms & Conditions, Seller Policy, Buyer Policy, and Return & Refund Policy.

2. PERSONAL DATA WE COLLECT

2.1 “Personal data” refers to any information about an individual that can identify them directly or indirectly.

2.2 Depending on your use of the Platform, we may collect the following types of personal data:

(a) Identity & Profile Data: Name, date of birth, gender, username, password, email address, phone number, profile photos, or videos. For Sellers: company name, address, registration number, tax information, and business-related data.

(b) Account & Transaction Data: Payment details, billing/delivery address, order history, transaction records, and other details related to products/services bought or sold on the Platform.

(c) Usage Data: Information about how you use our Platform, browsing patterns, device type, and interaction with our services.

(d) Marketing & Communications Data: Preferences for marketing communications, survey responses, feedback, chat/email/call history.

(e) Location Data: For order delivery, pickups, and location-based services.

(f) Additional Data: Information requested for identity verification, compliance with legal requirements, or due diligence.

2.3 Personal data may be collected:

• When creating an account or using the Platform

• When placing, processing, or fulfilling orders

• When uploading content or interacting with other users

• When using payment services, logistics, or third-party services integrated with SellMisto

3. HOW WE USE YOUR PERSONAL DATA

3.1 SellMisto uses personal data for purposes including but not limited to:

(a) Platform & Service Operations:

• To provide, manage, and improve our services and features

• To verify your identity and prevent fraud

• To process transactions and payments

• To communicate with you regarding your account, orders, or Platform updates

(b) Customer Support:

• To respond to queries, complaints, and requests

• To manage disputes between Buyers and Sellers

(c) Marketing & Communications:

• To send relevant promotional messages and offers (you may opt out at any time)

• To understand user preferences and improve services

(d) Legal & Regulatory Compliance:

• To comply with applicable Pakistani laws, regulations, or government requests

• To prevent and investigate illegal activity or policy violations

(e) Business Analytics:

• To analyze usage patterns for improving services, products, and content personalization

4. SHARING OF PERSONAL DATA

4.1 We may share your personal data with:

• Service providers: Payment processors, logistics partners, IT and cloud service providers, customer support agents

• Regulatory authorities: When required by law or for legal proceedings

• Affiliates and partners: For operational or promotional purposes with your consent

4.2 SellMisto ensures that all third parties follow strict security measures to protect your personal data.

5. SECURITY OF YOUR PERSONAL DATA

5.1 We implement reasonable administrative, technical, and physical measures to protect your data, including:

• Secure access controls

• TLS encryption for financial and sensitive data

• Regular monitoring of our systems for unauthorized access

5.2 However, no method of online transmission or storage is completely secure. Users should take precautions to protect their login credentials and sensitive information.

6. RETENTION OF PERSONAL DATA

6.1 We retain your personal data only as long as necessary for the purposes for which it was collected, or as required by law.

6.2 Data that is no longer needed will be securely disposed of or anonymized.

7. MINORS

7.1 SellMisto does not knowingly provide services to minors. Users must be at least 18 years old to register.

7.2 Parents or legal guardians are responsible for ensuring minors under their care do not submit personal data.

8. THIRD-PARTY SITES AND SERVICES

8.1 Our Platform may contain links to third-party websites or services. We are not responsible for the privacy practices of these sites.

8.2 Personal data shared with third parties in connection with integrated services (e.g., payment or delivery partners) will be governed by their respective policies.

9. YOUR RIGHTS

9.1 You may:

• Access and correct your personal data

• Withdraw consent for data processing

• Opt-out of marketing communications

9.2 Requests can be submitted via your account settings or by contacting us at helpdesk.sellmisto@gmail.com

10. UPDATES TO THIS POLICY

10.1 This Privacy Policy may be updated from time to time. Material changes will be communicated through the Platform. Continued use after updates constitutes acceptance.

11. CONTACT US

For questions, concerns, or requests regarding your personal data:

📧 Email: helpdesk.sellmisto@gmail.com